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| "North By Northwest" Title Sequence |
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| "The Seven Year Itch" Title Sequence |
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| "Not With My Wife, You Don't " Title Sequence |
Saul Bass
I chose Bass for his use of simple, geometric shapes and their symbolism. Many times, a single dominant image is alone to deliver a more powerful message. The shapes and typeface were often hand drawn by Bass to create a casual appearance, yet always packed with a sophistication. Bass is best known for his work in film. He started out in the industry doing poster design. He would go on to work with directors such as Alfred Hitchcock, Stanley Kubrick and Martin Scorcese and design classic posters for movies such as The Man with the Golden Arm, West Side Story, The Shining, Exodus, and North by Northwest. He moved on to creating impressive title sequences for many films, such as Psycho and Vertigo. The opening credits felt like animated graphic design.
